
From Sacramento to San Jose, Madera to Moorpark — and beyond — people are running on Super Bowl Weekend for the fun. Some events ranging for kiddie races to marathons still accept registration on race day.
According to locals in my neck of the woods, Surf City Super Bowl Sunday Marathon participation peaked a few years ago at our OC beach locale. It used to sell out at 22,000, while this year’s participation is around 17,000. One reason: millennials who seek experiences have tried this one and want something new to do.