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Paradise Island Store

Paradise Island Decor Creates Just Another Day in Paradise

12301 E. Whittier Blvd.
(top floor - King Richard's Antiques)
Whittier, California
(714) 671-5833- office
(310) 962-3333 - info and appointments

By C. MacDonald

Whittier, CA--Two former residents have returned, bringing Paradise with them. Craig Hoelzel and his business partner, Toni Echt, recently opened Paradise Island Decor, featuring bamboo, wicker and rattan furniture as well as tropical decor, on the top floor of famous King Richards Antique Center, 12301 Whittier Boulevard.

"We call it Mid-Century Modern--a Palm Springs look, retro with a modern tinge," explained Hoelzel. "This look has become a rage, especially with the younger generation that's bringing it back and into their homes and workplaces."

"I've always had it; always been a hang-loose-type guy, who loves the desert and beach. When you come down the stairs in my house, you see rattan, bamboo and wicker in my living room. It puts me in a happy mood and I get a relaxed state of mind just seeing it."

Hoelzel, who has worked in the entertainment and special events fields for years, said in the often frantic, crowded, urban scene of everyday life, this furniture and decor really helps you relax and get away from the hyper-World so many of us live in. The more than 2,000 pieces of merchandise range in price from a $20 Wicker Heart Mirror to a $3,200 six piece bamboo living room set.

We recommend you visit their impressive showroom to get your own feel of Paradise. It's kinda like stepping into a movie; has a "Casablanca" or "Fantasy Island" atmosphere.

On the 10,000-square-foot "set," which actually can be rented for special events, there are beautiful lamps, chairs, sofas, dining and bedroom sets, love seats, mirrors and a wide variety of Tiki and Island items to decorate your home or office. They are made around the World and the chairs are not only stylish but comfortable. This decor definitely will create a buzz for your family and visitors.

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